Why Most Digital Transformations Fail (And How To Fix Them) | Mark Adams

In today’s fast-paced world, where change can feel like a whirlwind, Mark Adams’ insights stand as a beacon of clarity—during his conversation on the Applied Intelligence Podcast, Mark, a trailblazer in digital transformation with over 100 global brands under his belt, shared his heartfelt views on creativity, leadership, and innovation—all with a deeply human touch. …

Is Disruption Always the Answer? The Future of Brands and AI

Have you ever wondered how tech leaders predict the next big trend? Or how creatives thrive in a data-driven world? If so, this episode of Applied Intelligence with guest David Shing is a must-listen! In this episode, David walks us through his incredible journey, from surviving a near-fatal accident to becoming a major player at …

Navigating the Evolving Landscape of Recruitment and Remote Work in the Age of AI

Insights from Jonathan Taylor Miller on Maintaining Balance, Authenticity, and Cultural Fit in Recruitment Recruitment and work models are undergoing significant transformations in today’s rapidly changing business environment. During an enlightening discussion on the “Applied Intelligence” podcast episode hosted by Imteaz Ahamed, guest Jonathan Taylor Miller shared invaluable insights on various topics ranging from balancing …

Mastering Leadership Amidst Disruption: Insights from Steve Dennis

Navigating Change in the Era of Digital Transformation Through Targeted Innovation, Customer Understanding, and Courageous Leadership Understanding the Challenge of Legacy Companies One of the most significant obstacles faced by legacy companies today is their tendency to optimize existing successes rather than innovate. As Steve Dennis, a seasoned retail expert and author, points out, this …

Navigating the Digital and AI Landscape in CPG: Insights from Imteaz at Reckitt

Introduction: The consumer packaged goods (CPG) industry has seen remarkable changes in the digital age, driven by advanced technologies and data-driven strategies. My journey in this dynamic field has been exciting and rewarding. I’m Imteaz Ahamed, and I currently work at Reckitt, a multinational company known for brands like Lysol and baby formula. Journey to …

Imteaz’s Insights on Data Clean Rooms and Digital Strategy

Introduction: The intersection of digital marketing and the unique challenges of marketing baby formula presents both opportunities and complexities. With over 15 years of experience at Reckitt, I’ve navigated these challenges head-on, focusing on retail media and e-commerce. Journey to Digital Marketing Excellence: My journey began as a graduate selling to retail pharmacies in Australia. …